Actually Quote by Michael Arrington
“I have Twitter auto-post to my Facebook page, and I occasionally post things directly to Facebook as well. I've always noticed that the direct-to-Facebook approach generates far more likes, but I've never actually gone back and run the averages.”
About This Quote
Source Interview: TechCrunch, 2023
Posting directly to Facebook yields higher engagement than cross‑posting from Twitter, suggesting platform‑specific content strategies boost interaction.
In simple terms: Direct posts get more likes than auto‑posts.
Tailor content per platform.
Themes
Mood
Type
When to use this quote
- product launches
- brand announcements
- personal updates
- community building
Key Concepts
Questions to Reflect On
- Should you prioritize platform‑specific posts?
- How can you measure true engagement across channels?
Cross‑posting may dilute message relevance and reduce authenticity.