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Executives Quote by Martin Lindstrom

“In some instances, I’ve found that executives don’t even use their own products.” quote by Martin Lindstrom
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““In some instances, I’ve found that executives don’t even use their own products.””

Martin Lindstrom

About This Quote

Source Interview: The Power of Persuasion, Martin Lindstrom, 2015

Executives often avoid using the very products they sell, revealing a gap between belief and practice.

In simple terms: Leaders may not use their own offerings.

Key Takeaway

Encourage leaders to experience their products personally.

Themes

leadership authenticity product design

Mood

critical reflective

Type

advice observational

When to use this quote

  • product testing
  • team meetings
  • customer feedback sessions

Key Concepts

consumer behavior brand trust organizational culture

Questions to Reflect On

  • Why do executives stay detached from their products?
  • How could personal use improve product decisions?
A Different Perspective

Leaders may lack time or see their role as separate from product use.

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