Emotion Quote by Martin Lindstrom
“If we define value as emotions - and emotional engagement...i.e. love!”
About This Quote
The statement defines value in terms of emotional response, especially love, highlighting that emotional engagement drives perceived worth.
In simple terms: Value is measured by the emotions it evokes, particularly love.
Key Takeaway
Focus on creating emotional connections.
Themes
marketing
psychology
brand loyalty
emotions
value perception
Mood
analytical
inspirational
Type
theoretical
strategic
When to use this quote
- advertising campaigns
- product design
- customer experience
- brand storytelling
Key Concepts
Emotional branding
consumer behavior
affective economics
relationship building
Questions to Reflect On
- How can brands nurture lasting love?
- What emotions beyond love drive value?
A Different Perspective
Emotions can be fleeting and may not sustain long‑term value.
![“Music [is] the third rail of life. You grabbed it to shock yourself out of the dull drag of hours. To feel something. To burn with all the emotions you didn't get to experience in the ordinary run of school, TV, and loading the dishwasher after dinner.” quote by Joe Hill](https://sms4smile.com/quotes/img-quotes/44b/joe-hill-1162_dinner_music-is-the-third-rail-of-life-you-grab_5424.jpg)