Active Quote by Mark Zuckerberg
“On engagement, we're already seeing that mobile users are more likely to be daily active users than desktop users. They're more likely to use Facebook six or seven days of the week.”
About This Quote
Source Speech: Facebook Connect 2015, Mark Zuckerberg, 2015
Mobile users engage more frequently than desktop users, indicating a shift toward on‑the‑go connectivity and habit formation.
In simple terms: People use mobile apps daily more than desktop.
Prioritize mobile experience to boost daily engagement.
Themes
Mood
Type
When to use this quote
- product development
- marketing campaigns
- user research
Key Concepts
Questions to Reflect On
- How does mobile dominance reshape social interaction?
- What are the risks of constant connectivity?
Overreliance on mobile can exclude those without access.