Able Quote by Lee Haney

“Recall Sergio Zyman’s definition of marketing (more stuff to more people for”

— Alistair Croll

“Why do we market to people the way we hate to be marketed to?”

— Scott Stratten

More than ever, we express ourselves with what we buy and how we use what we buy. Extensions of our personality, totems of our…

— Seth

Marketers know that if people you respect - perhaps laughably including entertainers and athletes - say they like a product, you're more likely to…

— Robert J. Shiller

“judged to be commercially attractive and/or have actually been”

— Eric von Hippel

Good marketers tell a story.

— Seth Godin

Marketing is no longer about the stuff that you male, but about the stories you tell.

— Seth Godin

“I have known tolerably well, a good many “successful” men—“ big” financially—men famous during the last half-century, and a less interesting crowd I do…

— Richard White

“Great marketers see potential customers as real people. They create campaigns that appeal to their, wants, needs and desires.”

— Stacey Kehoe

Great marketers don't make stuff. They make meaning.

— Seth Godin

“I'm a Marketer, I don't believe in Brands , but I believe in Quality and quality has different definitions”

— Anonymous

“When one comes to the ultra-modern profession of advertising," responded Schliemann—"the science of persuading people to buy what they do not want—he is in…

— Upton Sinclair