Brands Quote by Lee Clow

I think brands should go back to being more specialised and focused on particular market segments. Sometimes the business you don’t do is more…

— Mark Price

Part of brand management is what you don't do, not what you do.

— Christie Hefner

“Successful brand management depends on a continually updated understanding of consumers’ needs and wants in a product category. This”

— Greg Thain

I think a lot of what we want to do with both the product we're building and the brand is help people make better…

— Evan Sharp

To build and sustain brands people love and trust, one must focus-not only on today but also on tomorrow. It's not easy...but balancing the…

— Irene Rosenfeld

With technology today, companies are less in control of their brand

— Blake Mycoskie

I really love working with brands that are either at the cutting-edge, or are making that first step towards making change within their brand…

— Summer Rayne Oakes

Brands need to reinvent themselves from time to time to stay relevant.

— Stephen Covey

Even though brands are created by people, they belong to the corporations.

— Debbie Millman

Imagine maintaining 70 brands in a digital world - it is a nonsense. It is better to focus on a fewer, more distinct brands.

— Alain Dehaze

The managers of the big brands have a very clear responsibility. It's attracting and keeping talented people in order to sustain and build the…

— Robert Reich

Brands must empower their community to be change agents in their own right. To that end, they need to take on a mentoring role.…

— Simon Mainwaring