Brands Quote by Lav Diaz
“"Filipino" is the Spanish side of our history. The islands were named after King Felipe, so we became known as Filipinos. It's a brand, it's a name. But we're Malays. Before colonizers came to our shores, we were Malays. My praxis is about being Malay - the struggle of the Malays before we became Filipinos.”
About This Quote
The speaker emphasizes that Filipino identity is a colonial label, asserting a deeper Malay heritage and urging a return to that original identity.
In simple terms: Filipino is a colonial name; the true heritage is Malay.
Explore and honor pre‑colonial cultural roots.
Themes
Mood
Type
When to use this quote
- education curricula
- community storytelling
- artistic expression
- political activism
Key Concepts
Questions to Reflect On
- What aspects of pre‑colonial culture can be revived?
- How does naming affect self‑perception?
Identity can be reshaped by historical narratives.