Goals Quote by Kerry M. Olitzky
““be familiar to potential participants, such as Passover or Hanukkah. Charge no entry fee to keep the barriers low for participation. 3. As an option, take an event or program already planned and move it into a public space. Or take a longer multisession program and divide it into individual stand-alone events. Also, plan events as part of the secular community-at-large calendar, such as local fairs and parades. 4. Always design events to appeal to a defined target audience. Focus on the needs of the potential participant, not the needs or interests of the sponsoring institution. 5. Make sure the event is convenient for potential participants to attend. Identify arts, music, and cultural venues that your target audience frequents, including bookstores, theaters, concert halls, and athletic centers. 6. Market your programs in secular venues””
About This Quote
Source Article: Community Engagement Strategies, 2020
Design events that lower barriers, target specific audiences, and fit into public calendars to boost participation.
In simple terms: Make events accessible and audience‑focused.
Key Takeaway
Plan inclusive, convenient events.
Themes
inclusion
community
accessibility
targeting
Mood
practical
strategic
Type
guideline
instructional
When to use this quote
- community festivals
- library talks
- pop‑up workshops
- sports clinics
Key Concepts
public space
event design
marketing
participation
Questions to Reflect On
- What local venues could host your event?
- How will you measure success?
A Different Perspective
May overlook resource constraints for organizers.
![“[A]nother thing about myths: they gather in and circumscribe their target audience. They make a collection into a collective.” quote by Margaret Atwood](https://sms4smile.com/quotes/img-quotes/a25/margaret-atwood-40_collective_a-nother-thing-about-myths-they-gather-i_714704.jpg)
