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Any Quote by Joel Edgerton

“I operate under the theory that all publicity is good publicity, and then, if that theory doesn't work, you just say that any newspaper article ends up on the bottom of the parrot cage. But, of course, you can't line a parrot cage with Internet bloggers, can you?” quote by Joel Edgerton
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“I operate under the theory that all publicity is good publicity, and then, if that theory doesn't work, you just say that any newspaper article ends up on the bottom of the parrot cage. But, of course, you can't line a parrot cage with Internet bloggers, can you?”

Joel Edgerton

About This Quote

Source Interview: Joel Edgerton on publicity, 2020

He jokes that any publicity is good, but acknowledges limits with modern media.

In simple terms: All publicity seems good, but not always.

Key Takeaway

Use media wisely, know its limits.

Themes

publicity media strategy

Mood

analytical witty

Type

observational advice

When to use this quote

  • marketing campaigns
  • social media management
  • press relations

Key Concepts

branding information spread

Questions to Reflect On

  • How does negative publicity affect reputation?
  • When is silence better than publicity?
A Different Perspective

Digital age changes impact of publicity.

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