Brand Quote by Joe Kaeser
“The Osram brand and the Osram company is well-established in the world. Customers like them.”
About This Quote
Source Corporate Statement: Osram Annual Report, 2018
The brand and company are presented as reputable and popular, emphasizing customer approval and market presence.
In simple terms: Osram is well known and liked.
Key Takeaway
Leverage brand reputation.
Themes
branding
reputation
market trust
Mood
informative
professional
Type
business
corporate
When to use this quote
- marketing campaigns
- product launches
- stakeholder meetings
Key Concepts
corporate communication
customer perception
Questions to Reflect On
- How does brand trust affect purchasing decisions?
- What steps maintain customer loyalty?
A Different Perspective
Reputation alone may not guarantee innovation.
