Being true Quote by Jill Soloway
“So for me to actually have access to women, to feminist women, to gay people, to trans people, to intellectuals, iconoclasts, weirdos, academics, just the people who don't normally get marketed to, in some way I kinda hoped that if I could collect all of them, I could say, "Hey! Look over here! There are enough people who like my stuff." And it sorta has seemed to be true.”
About This Quote
Source Interview: Podcast discussion with Jill Soloway, 2022
The speaker believes gathering diverse, under‑represented audiences proves there is a sizable market for niche content.
In simple terms: Collecting varied groups shows demand for niche work.
Seek out and engage diverse audiences.
Themes
Mood
Type
When to use this quote
- indie film festivals
- online community platforms
- targeted advertising
- content creator networking
Key Concepts
Questions to Reflect On
- How can creators authentically serve each community?
- What risks arise from treating diversity as a marketing metric?
May overlook the depth of each group's unique needs.