Able Quote by Jason Hirschhorn

You have audiences that are exposed to so much content from across the world which is why you really have to push the envelope…

— Kunal Kapoor

There is something about video marketing that helps it stay apart from the other online marketing tactics. When done correctly, all you need is…

— Carey Lowell

“The faster we surf across the surface of the Web—the more links we click and pages we view—the more opportunities Google gains to collect…

— Nicholas Carr

It's a growing trend. Viewers are our customers, but so are advertisers. And advertisers want different ways to reach our viewers.

— Jeff Zucker

Now an audience of more than 1 billion people is only a click away from every voice online, and remarkable stories and content can…

— Matt Mullenweg

There are several key pieces to keeping audiences engaged, and the evolution of that. One of them is a content ecosystem, which is leveraging…

— Stephanie McMahon

While some debate its helpfulness at generating monetizable traffic, when Digg points to a story, huge audience spikes quickly follow.

— Kara Swisher

With social media, one can target the audience and reach out to the segment in a very precise, cost-effective manner.

— Ravi Subramanian

Observing and understanding the social media phenomenon is one thing-leveraging this trend for advertising purposes is quite another. While most companies recognize the value…

— Stephen Jin-Woo Kim

If you have a business website, make it stickier; redo the merchandising often and try new things until you hit the right homepage... then…

— Lynda Resnick

People are building communities of people who use video. They're sharing them. YouTube's traffic continues to grow very quickly.

— Eric Schmidt

I think we have to recognize as an industry that users have a lot more choices and can click away to a lot more…

— Susan Wojcicki