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Binding Quote by James Cash Penney

“In setting up a business under the name and meaning of the Golden Rule, I was publicly binding myself, in my business relations, to a principle which had been a real and intimate part of my family upbringing. Our idea was to make money and build business through serving the community with fair…” quote by James Cash Penney
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“In setting up a business under the name and meaning of the Golden Rule, I was publicly binding myself, in my business relations, to a principle which had been a real and intimate part of my family upbringing. Our idea was to make money and build business through serving the community with fair dealing and honest value.”

James Cash Penney

About This Quote

Source Book: The Golden Rule in Business, unknown source

Embedding the Golden Rule into a company creates a culture of fair dealing, honest value, and community service, aligning profit with ethical conduct.

In simple terms: Treat others as you wish to be treated in business.

Key Takeaway

Build profit through ethical, community‑focused practices.

Themes

ethics service entrepreneurship

Mood

optimistic purposeful

Type

inspirational practical

When to use this quote

  • customer service
  • fair pricing
  • community partnerships
  • employee welfare

Key Concepts

business philosophy social responsibility

Questions to Reflect On

  • How can you measure ethical success?
  • What community needs can your business address?
A Different Perspective

Profit focus can eclipse ethical commitments if not balanced.

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