Attention Quote by Gerry McGovern
“Designing a website can be a bit like being a kid and inheriting a sweetshop. It's easy to get carried away. There are so many choices. A website can be like an attic that never fills up. Space is not the problem. Attention is.”
About This Quote
Source Article: Blog post by Gerry McGovern on web design, 2021
Web design can become overwhelming due to endless options; the real challenge is capturing user attention, not just filling space.
In simple terms: Attention, the scarce resource in digital design.
Focus on attention, not just features.
Themes
Mood
Type
When to use this quote
- website redesign
- content strategy
- UX workshops
Key Concepts
Questions to Reflect On
- How can you prioritize attention‑grabbing elements?
- What criteria decide what to exclude?
Neglecting functional requirements can harm usability.