Communication Quote by Gerald R. Ford
“When a man is asked to make a speech, the first thing he has to decide is what to say.”
About This Quote
Source Speech: Presidential address on public speaking, 1975
Choosing a speech’s content is the primary decision; the message shapes impact and purpose.
In simple terms: Message selection is key.
Prioritize clear, purposeful content.
Themes
Mood
Type
When to use this quote
- political rallies
- corporate presentations
- educational lectures
Key Concepts
Questions to Reflect On
- What is the core message you need to convey?
- Who is your audience and what do they need?
Over‑emphasis on content can neglect delivery style and audience engagement.