Done Quote by Frans van Houten
“The shift in demand is toward partners that can improve productivity, and in part, that can be done by software.”
About This Quote
Source Speech: Annual Shareholder Meeting, Philips, 2023
Companies must partner with software-driven firms to boost productivity.
In simple terms: Software partners raise productivity.
Key Takeaway
Seek tech‑enabled partners.
Themes
productivity
partnership
technology
business strategy
Mood
optimistic
strategic
Type
business
leadership
When to use this quote
- corporate planning
- IT procurement
- process improvement
- market expansion
Key Concepts
digital transformation
value creation
Questions to Reflect On
- How can you evaluate a partner’s tech capability?
- What cultural shifts are needed for digital adoption?
A Different Perspective
Software alone can't solve cultural resistance.
![“I've used the Phoenix Centrifuge to replicate what the body's going to go through on the flight up. I've also done some gravity tests with ZERO-G [a charter-flight service in Arlington, Va., that uses modified Boeing 727s to simulate weightlessness], which went great.” quote by Richard Branson](https://sms4smile.com/quotes/img-quotes/aa1/richard-branson-256_adventure_i-ve-used-the-phoenix-centrifuge-to-repl_903.jpg)
