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Goals Quote by Eliyahu M. Goldratt

“Well, I don’t. Not absolutely. But adopting "making money’’ as the goal of a manufacturing organization looks like a pretty good assumption. Because, for one thing, there isn’t one item on that list that’s worth a damn if the company isn’t making money.” quote by Eliyahu M. Goldratt
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““Well, I don’t. Not absolutely. But adopting "making money’’ as the goal of a manufacturing organization looks like a pretty good assumption. Because, for one thing, there isn’t one item on that list that’s worth a damn if the company isn’t making money.””

Eliyahu M. Goldratt

About This Quote

Source Book: The Goal by Eliyahu M. Goldratt, 1984

A manufacturing firm must be profitable; without profit, any other objective is meaningless.

In simple terms: Profit is essential for any business goal

Key Takeaway

Focus on profitability first.

Themes

profitability business strategy operations goal setting

Mood

pragmatic analytical

Type

business strategic.

When to use this quote

  • product development
  • investment decisions
  • cost management
  • strategic planning

Key Concepts

Theory of Constraints economic viability

Questions to Reflect On

  • How do you balance profit with quality?
  • What non‑financial metrics matter?
A Different Perspective

Profit alone does not guarantee long‑term sustainability.

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