Decision Quote by Michael Crichton
“In the postwar period, Americans turned away from quality as the principal goal of manufacturing and made cost the principal goal. Japanese, restructuring their companies, made exactly the opposite decision.”
About This Quote
Source Book: The Rise and Fall of the American Manufacturing Industry, 1990
American manufacturers prioritized low cost over quality after WWII, while Japanese firms chose to focus on quality.
In simple terms: US cut costs, Japan emphasized quality.
Balance cost and quality in production.
Themes
Mood
Type
When to use this quote
- automotive industry
- electronics
- consumer goods
- global supply chains
Key Concepts
Questions to Reflect On
- How can firms maintain profitability while investing in quality?
- What trade‑offs are acceptable in different markets?
Focusing solely on cost can erode brand reputation and long‑term profitability.