"The invisible government tends to be concentrated in……" — Edward Bernays
"The invisible government tends to be concentrated in the hands of the few because of the expense of manipulating the social machinery which controls the opinions and habits of the masses. To advertise on a scale which will reach fifty million persons is expensive. To reach and persuade the group leaders who dictate the public's thoughts and actions is likewise expensive."
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Edward Bernays
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44 Quotes by Edward Bernays
Edward Bernays has 44 quotes on this site.
A few more worth reading:
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Look for a situation in which your work will give you as much happiness as your spare time.
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The conscious and intelligent manipulation of the organised habits and opinions of the masses is an important element in democratic…
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The minority has discovered a powerful help in influencing majorities. It has been found possible so to mold the mind…
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In some departments of our daily life, in which we imagine ourselves free agents, we are ruled by dictators exercising…
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A single factory, potentially capable of supplying a whole continent with its particular product, cannot afford to wait until the…
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I believe that competition in the future will not be only an advertising competition between individual products or between big…
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In the ethical sense, propaganda bears the same relation to education as to business or politics. It may be abused.…
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We are governed, our minds are molded, our tastes formed, our ideas suggested, largely by men we have never heard…
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Small groups of persons can, and do, make the rest of us think what they please about a given subject.…
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The normal school should provide for the training of the educator to make him realize that his is a twofold…
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Just as women supplement men in private life, so they will supplement men in public life by concentrating their organized…
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The engineering of consent is the very essence of the democratic process, the freedom to persuade and suggest.
See all 44 quotes by Edward Bernays »
More Action Quotes
This quote is filed under Action Quotes,
one of 8,300 quotes in that category. Here are a few more:
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Forgiveness is the key to action and freedom.
— Hannah Arendt
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Revolutionaries do not make revolutions. The revolutionaries are those who know when power is lying in the street and then…
— Hannah Arendt
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Under conditions of tyranny it is far easier to act than to think.
— Hannah Arendt
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Action without a name, a who attached to it, is meaningless.
— Hannah Arendt
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All human actions have one or more of these seven causes: chance, nature, compulsions, habit, reason, passion, desire.
— Aristotle
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Moral excellence comes about as a result of habit. We become just by doing just acts, temperate by doing temperate…
— Aristotle
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Well begun is half done.
— Aristotle
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A tragedy is a representation of an action that is whole and complete and of a certain magnitude. A whole…
— Aristotle
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Thou wilt find rest from vain fancies if thou doest every act in life as though it were thy last.
— Aristotle
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We become just by performing just action, temperate by performing temperate actions, brave by performing brave action.
— Aristotle
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Every art and every inquiry, and similarly every action and choice, is thought to aim at some good; and for…
— Aristotle
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What the statesman is most anxious to produce is a certain moral character in his fellow citizens, namely a disposition…
— Aristotle
See all 8,300 Action Quotes »
