"The American motion picture is the greatest unconscious……" — Edward Bernays
"The American motion picture is the greatest unconscious carrier of propaganda in the world today. It is a great distributor for ideas and opinions. The motion picture can standardize the ideas and habits of a nation. Because pictures are made to meet market demands, they reflect, emphasize and even exaggerate broad popular tendencies, rather than stimulate new ideas and opinions. The motion picture avails itself only of ideas and facts which are in vogue. As the newspaper seeks to purvey news, it seeks to purvey entertainment."
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Edward Bernays
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44 Quotes by Edward Bernays
Edward Bernays has 44 quotes on this site.
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Look for a situation in which your work will give you as much happiness as your spare time.
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The conscious and intelligent manipulation of the organised habits and opinions of the masses is an important element in democratic…
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The minority has discovered a powerful help in influencing majorities. It has been found possible so to mold the mind…
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In some departments of our daily life, in which we imagine ourselves free agents, we are ruled by dictators exercising…
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A single factory, potentially capable of supplying a whole continent with its particular product, cannot afford to wait until the…
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I believe that competition in the future will not be only an advertising competition between individual products or between big…
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In the ethical sense, propaganda bears the same relation to education as to business or politics. It may be abused.…
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The invisible government tends to be concentrated in the hands of the few because of the expense of manipulating the…
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We are governed, our minds are molded, our tastes formed, our ideas suggested, largely by men we have never heard…
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Small groups of persons can, and do, make the rest of us think what they please about a given subject.…
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The normal school should provide for the training of the educator to make him realize that his is a twofold…
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Just as women supplement men in private life, so they will supplement men in public life by concentrating their organized…
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