"The easiest way to figure out who the……" — Douglas Rushkoff
"The easiest way to figure out who the customer is in an online space is to figure out who is paying for the thing. Usually, the people paying are the customers. So on Facebook, the people paying are marketers. That makes them the customers. And it means we are the product being delivered to those customers."
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Douglas Rushkoff
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135 Quotes by Douglas Rushkoff
Douglas Rushkoff has 135 quotes on this site.
A few more worth reading:
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Our digital experiences are out of body. This biases us toward depersonalised behaviour in an environment where one’s identity can…
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It's also hard for people to contend with the difficult possibility that we are simply overadvanced fungi and bacteria hurtling…
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Corporations [gained] direct access to what we may think of as our humanity, emotions, and agency but, in this context,…
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Our society has reoriented itself to the present moment. Everything is live, real time, and always-on. It’s not a mere…
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The plague did not lead to Europe’s economic collapse. Rather, Europe’s currency-driven economic collapse led to the plague.
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Our enthusiasm for digital technology about which we have little understanding and over which we have little control leads us…
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Digiphrenia”—the way our media and technologies encourage us to be in more than one place at the same time.
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The outsourcing of our memory to machines expands the amount of data to which we have access, but degrades our…
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If we stop believing in a future, if we stop doing things for something else but start doing them for…
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It may be decades until we know what living in a state of constant distraction will do to us,
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More than anything, rave was an intentionally designed experience. The music, lighting, and ambience were all fine-tuned to elicit and…
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Ecstacy stripped away the user's inhibitions to self-expression. On E, lies are inefficient, and the peculiarities or weaknesses they are…
See all 135 quotes by Douglas Rushkoff »
More Customer Quotes
This quote is filed under Customer Quotes,
one of 548 quotes in that category. Here are a few more:
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The best customer service is if the customer doesn't need to call you, doesn't need to talk to you. It…
— Jeff Bezos
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If you're competitor-focused, you have to wait until there is a competitor doing something. Being customer-focused allows you to be…
— Jeff Bezos
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We see our customers as invited guests to a party, and we are the hosts. It's our job every day…
— Jeff Bezos
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To give money to a woman - and here I must speak as a man - is to deny her…
— James Buchan
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Only institutions that go about the old-fashioned business of taking in deposits from customer A and lending them out to…
— Graydon Carter
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There are only three measurements that tell you nearly everything you need to know about your organization's overall performance: employee…
— Jack Welch
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In an organization of any significant size, the executives cannot create the future single-handedly. They must develop the enterprise in…
— Karl Albrecht
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Our business is about technology, yes. But it's also about operations and customer relationships.
— Michael Dell
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The interesting thing is when we design and architect a server, we don't design it for Windows or Linux, we…
— Michael Dell
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I think Amazon is the preeminent pioneer in building a new way of doing commerce: personalized, database-driven commerce, where the…
— Andy Grove
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Businesses once grew by one of two ways; grass roots up, or by acquisition... Today businesses grow through alliances -…
— Peter Drucker
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Customer service is the new marketing.
— Derek Sivers
See all 548 Customer Quotes »