Art Quote by Daniel H. Pink
“What do artists do? Artists give people something they didn't know they were missing: a dance, a piece of music, a painting, a piece of sculpture. Catering to that need is the best business strategy.”
About This Quote
Source Book: To Sell Is Human by Daniel H. Pink, 2012
Artists fulfill hidden needs, creating value that drives both personal fulfillment and successful business.
In simple terms: Artists give what we didn’t know we needed.
Identify and serve unmet needs creatively.
Themes
Mood
Type
When to use this quote
- product design
- marketing campaigns
- entertainment
- education
- community projects
Key Concepts
Questions to Reflect On
- What hidden needs can you address?
- How do you ensure ethical fulfillment of those needs?
Not all unmet needs are profitable or ethical to exploit.