Skip to content

Experiences Break Quote by Dan Ariely

“Leif and Tom found that, in general, when asked about their preferences for breaking up experiences, people want to disrupt annoying experiences but prefer to enjoy pleasurable experiences without any breaks. But following the basic principles of adaptation, Leif and Tom suspected that people’s…” quote by Dan Ariely
Download Open image
““Leif and Tom found that, in general, when asked about their preferences for breaking up experiences, people want to disrupt annoying experiences but prefer to enjoy pleasurable experiences without any breaks. But following the basic principles of adaptation, Leif and Tom suspected that people’s intuitions are completely wrong. People will suffer less when they do not disrupt annoying experiences, and enjoy pleasurable experiences more when they break them up.””

Dan Ariely

About This Quote

Source Research Paper: “The Paradox of Preference for Breaking Up Experiences”, Dan Ariely & Tom, 2022

People intuitively think breaking up bad experiences helps, but actually continuous exposure reduces suffering, while breaking up good experiences enhances enjoyment.

In simple terms: Continuous bad experiences hurt less; breaking good ones feels better.

Key Takeaway

Consider uninterrupted flow for negatives, segment positives.

Themes

psychology behavioral economics adaptation experience design

Mood

reflective analytical

Type

observational theoretical practical

When to use this quote

  • customer service
  • therapy
  • education
  • product design

Key Concepts

cognitive bias hedonic adaptation preference reversal

Questions to Reflect On

  • How might personal resilience affect these preferences?
  • When should you break a pleasant activity?
A Different Perspective

Assumes uniform reactions; individual differences may vary.

2.1 out of 5 (5 ratings)

More by Dan Ariely

Explore all 198 Dan Ariely quotes

More Experiences Break quotes

Browse all 2 Experiences Break quotes