Investing Quote by Clayton Christensen
““Will flash cards invade the disk drive makers’ core markets and supplant magnetic memory? If they do, what will happen to the disk drive makers? Will they stay atop their markets, catching this new technological wave? Or will they be driven out?””
About This Quote
Source Book: The Innovator’s Dilemma by Clayton Christensen, 1997
The quote questions whether emerging flash‑card technology will displace traditional magnetic storage and how incumbent disk‑drive firms will respond—either adapting to the new wave or being displaced.
In simple terms: It asks if new flash memory will replace magnetic disks and what will happen to current disk makers.
Consider how incumbents can adapt or risk obsolescence.
Themes
Mood
Type
When to use this quote
- product development
- R&D strategy
- competitive analysis
- business model innovation
Key Concepts
Questions to Reflect On
- How can established firms leverage their strengths to embrace disruptive tech?
- What strategies protect market leadership during rapid change?
Incumbents may lack resources or agility to pivot quickly.