Skip to content

Ample Quote by Clayton Christensen

“Efficiency innovations provide return on investment in 12-18 months. Empowering innovations take 5-10 years to yield a return. We have ample capital - oceans of capital - that is being reinvested into efficiency innovation.” quote by Clayton Christensen
Download Open image
“Efficiency innovations provide return on investment in 12-18 months. Empowering innovations take 5-10 years to yield a return. We have ample capital - oceans of capital - that is being reinvested into efficiency innovation.”

Clayton Christensen

About This Quote

Source Book: The Innovator’s Dilemma (or related work) by Clayton Christensen, 1997

Distinguishes short‑term efficiency gains from long‑term, transformative innovations, noting differing ROI timelines.

In simple terms: Efficiency pays quickly; breakthrough takes longer.

Key Takeaway

Balance short‑term gains with long‑term vision.

Themes

innovation investment strategy

Mood

strategic analytical

Type

advice observation

When to use this quote

  • corporate planning
  • R&D budgeting
  • venture capital

Key Concepts

disruptive innovation ROI capital allocation

Questions to Reflect On

  • How to allocate capital between efficiency and breakthrough?
  • What metrics gauge long‑term innovation success?
A Different Perspective

May underestimate risk of long‑term projects.

3.2 out of 5 (7 ratings)

More by Clayton Christensen

Explore all 166 Clayton Christensen quotes

More Ample quotes

Browse all 21 Ample quotes