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Billions Quote by Charlie Munger

“After nearly making a terrible mistake not buying See's, we've made this mistake many times. We are apparently slow learners. These opportunity costs don't show up on financial statements, but have cost us many billions.” quote by Charlie Munger
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“After nearly making a terrible mistake not buying See's, we've made this mistake many times. We are apparently slow learners. These opportunity costs don't show up on financial statements, but have cost us many billions.”

Charlie Munger

About This Quote

Source Interview: CNBC, 2023

Ignoring intangible costs leads to repeated poor decisions and massive financial loss.

In simple terms: Missing hidden costs hurts profits.

Key Takeaway

Track and value opportunity costs.

Themes

decisionmaking learning finance

Mood

analytical cautious

Type

advisory reflective

When to use this quote

  • corporate strategy
  • personal finance
  • investment analysis
  • product development
  • risk management

Key Concepts

behavioral economics opportunity cost risk assessment

Questions to Reflect On

  • How can you systematically capture hidden costs?
  • What processes prevent repeated mistakes?
A Different Perspective

Opportunity costs are hard to quantify and may be overlooked without disciplined tracking.

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