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Mind Quotes by Al Ries
- Positioning is how you differentiate yourself in the mind of the prospect. That is, you position the product in the mind of the prospect.
- When a really new product comes along, it's almost always a mistake to hang a well-known name on it. The reason is obvious. A well-known…
- The most powerful concept in marketing is owning a word in the prospects mind.
- A brand should strive to own a word in the mind of the consumer.
- It's better to be first in the mind than to be first in the marketplace.
- A successful branding program is based on the concept of singularity. It creates in the mind of the prospect the perception that there is no…
More Mind Quotes
- To this military attitude of the soul we give the name of Heroism... It is a self-trust which slights the restraints of… — Ralph Waldo Emerson
- The sad truth is that most evil is done by people who never make up their minds to be good or evil. — Hannah Arendt
- Total loyalty is possible only when fidelity is emptied of all concrete content, from which changes of mind might naturally arise. — Hannah Arendt
- I've known you long enough to know you try not to let your feelings show. Lately when I hold you near, I… — Superman
- I do think the heart can balance out the mind, if your heart is in a good place it can give you… — Alexis Arguello
- All paid jobs absorb and degrade the mind. — Aristotle
- Quickly, bring me a beaker of wine, so that I may wet my mind and say something clever. — Aristophanes
- The energy of the mind is the essence of life. — Aristotle