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Core Quotes by Simon Mainwaring
- Brands are facing a new competitive landscape in which self-definition, core values and purpose will increasingly define their ability to reach customers that only allow…
- Define what your brand stands for, its core values and tone of voice, and then communicate consistently in those terms.
- If a brand genuinely wants to make a social contribution, it should start with who they are, not what they do. For only when a…
- Today's consumers are eager to become loyal fans of companies that respect purposeful capitalism. They are not opposed to companies making a profit; indeed, they…
- In the social business marketplace, brands that hope to build loyal and growing communities do so most effectively when they demonstrate their core values and…
- Integrate purpose into your for-profit business model through a long term commitment to a cause that is aligned with your core values and those of…
- The social business marketplace is effectively forcing brands to engage with consumers on the basis of something that is meaningful to them. More often than…
More Core Quotes
- The core issue here is that the Israeli government refuses to commit to terms of reference for the negotiations that are based… — Mahmoud Abbas
- Only crime and the criminal, it is true, confront us with the perplexity of radical evil; but only the hypocrite is really… — Hannah Arendt
- Individual science fiction stories may seem as trivial as ever to the blinder critics and philosophers of today - but the core… — Isaac Asimov
- I think love can come fairly easily and grow - but really liking the core essence of someone is a much harder… — Eric Bana
- Most of us think of pride as self-centeredness, conceit, boastfulness, arrogance, or haughtiness. All of these are elements of the sin, but… — Ezra Taft Benson
- I started out mopping floors, waiting tables, and tending bar at my dad's tavern. I put myself through school working odd jobs… — John Boehner
- Trust is a core currency of any relationship. Sometimes our need to control and micromanage everything erodes our confidence in ourselves and… — Kris Carr
- Spirituality is not some external goal that one must seek, but a part of the divine core of each of us, which… — B.K.S. Iyengar