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Agendas Quote by Carly Fiorina

“Customers are still setting the technology agenda. Not just you, our customers, but your customers as well. What more and more are telling you is what kind of services they need, and how and when they want those services delivered to them. And in fact, that is just the beginning.” quote by Carly Fiorina
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“Customers are still setting the technology agenda. Not just you, our customers, but your customers as well. What more and more are telling you is what kind of services they need, and how and when they want those services delivered to them. And in fact, that is just the beginning.”

Carly Fiorina

About This Quote

Source Speech: Business Leadership Conference, 2005

Clients drive technological direction; their needs dictate service design and delivery timing, making them primary agenda setters.

In simple terms: Customers set the tech agenda.

Key Takeaway

Align services with customer needs.

Themes

customer focus innovation strategy

Mood

strategic forward‑looking

Type

inspirational business

When to use this quote

  • customer interviews
  • focus groups
  • roadmap planning
  • service design

Key Concepts

marketing product development

Questions to Reflect On

  • What unmet needs do your customers have?
  • How can you anticipate future service demands?
A Different Perspective

Over‑reliance on current customers may ignore emerging markets.

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