Economics Quote by Brooks Stevens
“Our whole economy is based on planned obsolescence...we make good products, we induce people to buy them, and then the next year we deliberately introduce something that will make these products old-fashioned, out of date, obsolete.”
About This Quote
Source Interview: Design commentary, date unknown
Planned obsolescence drives consumerism by intentionally shortening product lifespans to boost sales, compromising durability.
In simple terms: Design forces products to become outdated.
Advocate for sustainable, lasting design.
Themes
Mood
Type
When to use this quote
- product development
- marketing strategy
- consumer advocacy
Key Concepts
Questions to Reflect On
- How can companies balance innovation with longevity?
- What policies could curb wasteful cycles?
Short‑term profit can harm brand trust and environment.