Simon Sinek

Optimists focus on the place they are going. Pessimists focus on the obstacles along the route. To become an optimist simply look…

— Simon Sinek

Authorities act with themselves in mind. Leaders act with others in mind. Authorities take. Leaders give. Authorities die. Leaders live on.

— Simon Sinek

Great leaders state out loud what they intend to do and in doing so, they get things done.

— Simon Sinek

The mind can be convinced, but the heart must be won.

— Simon Sinek

“Everything he talked about was in terms of how it benefited the employees.”

— Simon Sinek

A sour corporate culture can actually make an entire society unhappy. This means that a strong corporate culture can have a positive…

— Simon Sinek

Safe is good for sidewalks and swimming pools, but life requires risk if we are to get anywhere.

— Simon Sinek

We should never let reality interfere with our dreams. Reality can't see what we can see.

— Simon Sinek

Most politicians are not authentic.

— Simon Sinek

“the course of time, all of Apple’s competitors lost their WHY. Now all those companies define themselves by WHAT they do: we…

— Simon Sinek

“Not until those without information relinquish their control can an organization run better, smoother and faster and reach its maximum potential.”

— Simon Sinek

“What Ben teaches us is special. When you compete against everyone else, no one wants to help you. But when you compete…

— Simon Sinek

If you go to the gym and you come home and look into the mirror, you'll see nothing. If you go the…

— Simon Sinek

Only you can take responsibility for your happiness..but you can't do it alone. It's the great paradox of being human.

— Simon Sinek

Quality effective leaders have the confidence to trust others to try, succeed, and sometimes to fail. We very often confuse personality with…

— Simon Sinek

Sometimes we give too much too soon. Sometimes we hold back for too long. This is our beautiful dance. Our imperfect dance.…

— Simon Sinek

When I was a kid, I was a bit of a space geek. I loved the space program and all things NASA.…

— Simon Sinek

“Captain Marquet came to understand that the role of the leader is not to bark commands and be completely accountable for the…

— Simon Sinek

I use Apple because they're easy to understand and everybody gets it.

— Simon Sinek

Champions are not the ones who always win races - champions are the ones who get out there and try. And try…

— Simon Sinek

The trick to balance is to not make sacrificing important things become the norm.

— Simon Sinek

In the 1980s America reacted to the Soviet Union's invasion of Afghanistan. We supported a war that left a nation torn to…

— Simon Sinek

“Don’t forget, the superior Betamax technology did not beat out the substandard VHS technology as the standard format for videotape in the…

— Simon Sinek

Pushing yourself to be the best is unsustainable. Simply push yourself to be better than the day before.

— Simon Sinek

Wal-Mart's size and scale is so vast they literally have the ability to change the face of the entire country. If Wal-Mart…

— Simon Sinek