Sergio Zyman is an advertising person, best known for The End of Marketing as We Know It.
Quick Facts About Sergio Zyman
Born
July 30, 1945
Profession
Advertising Person
Notable works
The End of Marketing as We Know It
About Sergio Zyman
Sergio Zyman is a marketing executive from Mexico best known as the marketer behind the failed launch of New Coke and the success of Diet Coke, Fruitopia, Surge, and ad campaigns such as "Coke Is It."
