Michael J. Silverstein

A lot of people believe you only need a vision. This is simply not correct. You need brilliant execution every day. It's…

— Michael J. Silverstein

Define a winning proposition that is consumer right and delivers margin accretion.

— Michael J. Silverstein

People need to be inspired. They need to hear and believe a story. If you want them to be self-motivated, you need…

— Michael J. Silverstein

Completely understand the customer by seeking an intense, complete and empathetic understanding.

— Michael J. Silverstein

You make money when you get visitors to go through the entrance at capacity.

— Michael J. Silverstein

Curiosity is the greatest source of ideas, retail revolutions, and insights.

— Michael J. Silverstein

All companies have many opportunities. Strategy is about allocation of resources and priorities.

— Michael J. Silverstein

I like to take CEOs into consumers' homes to see the "real world." CEOs have privileged lives with big incomes, lots of…

— Michael J. Silverstein

Failure to make the tough but necessary choices means slow painful death.

— Michael J. Silverstein

Find out what schismogenesis means. Schismogenesis is anthropology. It says relationships between people are not stable. They are either moving up or…

— Michael J. Silverstein

I admire many entrepreneurs. They bring energy, excitement, youthful enthusiasm. What they lack in process, they make up for in gumption.

— Michael J. Silverstein

Truth is so difficult to hear about. It must be experienced.

— Michael J. Silverstein

Woo your biggest fans. This rule says concentrate your efforts at understanding on the 2 percent of consumers that personally drive 20…

— Michael J. Silverstein

I believe in classic ideas. They are timeless. They are forever. There are many fads in management.

— Michael J. Silverstein

The Golden Rule works. It really does. Treat people the way you want to be treated. Kindness begets kindness.

— Michael J. Silverstein

Functional goods sold en masse earn a good return but breakthrough profits come from satisfying emotional needs.

— Michael J. Silverstein

A curious mind does not jump to conclusions but tests carefully and thoroughly. A curious mind will draw on all of life's…

— Michael J. Silverstein

My best clients tell stories that inspire. They tell stories about situations that you can identify with.

— Michael J. Silverstein

People underestimate the power of the Internet. For some consumers, it is the source of all information. Younger adults are on their…

— Michael J. Silverstein

Companies that get in trouble have a failure to see two realities: market trends and competitor attacks.

— Michael J. Silverstein

A curious mind does not say to consumers "What do you want?" A curious mind understands context, understands behavior, understands spending and…

— Michael J. Silverstein

Too many companies are happy to have workers to dread working. They have the wrong attitude because they have the wrong leadership.

— Michael J. Silverstein

Consumers are time constrained, budget restricted and less loved than they would like. Give them a wonderful experience and they will share…

— Michael J. Silverstein

Respond to your customer's dissatisfactions with precision and power.

— Michael J. Silverstein

Original research starts all inspiration. Get inside the head of the consumer. Understand their needs, hopes and dreams. Deliver to their expectation.…

— Michael J. Silverstein