There's a simplicity in typography that demands absolute accuracy... the only way you can experience it is by doing it, and you… — Bruno Maag Absolutes Copy Share Image
Lower case Ss are notoriously difficult to get right. But in Helvetica it's not straight - you want to go in there… — Bruno Maag Cases Copy Share Image
If you think of ice cream, it (Helvetica) is a cheap, nasty, supermarket brand made of water, substitutes and vegetable fats. The… — Bruno Maag Bits Copy Share Image
