Absolutely Quote by Aristotle
“Persuasion is achieved by the speaker's personal character when the speech is so spoken as to make us think him credible. We believe good men more fully and more readily than others: this is true generally whatever the question is, and absolutely true where exact certainty is impossible and opinions are divided.”
About This Quote
Source Treatise: Rhetoric, Book I, 4th century BC
Credibility stems from the speaker’s character, making audiences more likely to trust and accept arguments.
In simple terms: Character builds trust.
Cultivate personal integrity.
Themes
Mood
Type
When to use this quote
- public speaking
- political debates
- legal arguments
- marketing pitches
Key Concepts
Questions to Reflect On
- How can you demonstrate integrity?
- What actions reinforce your credibility?
Credibility can be questioned despite character.