Brand-management Quote by Anonymous

“When buyers don’t know anything about your brand, they use your price as a strong indication of quality.”

— Marlene Jensen

“We reach for the same brand not because we trust its quality but because we want to reassure ourselves that we made a smart…

— David McRaney

A brand is a storehouse of trust that matters more and more as choices multiply. People want to simplify their lives.

— Niall FitzGerald

Brands' products should be the manifestation of a company's values. Those values should be the subject of all sorts of wonderful stories that comprise…

— Shawn Amos

“But when a company clearly communicates their WHY, what they believe, and we believe what they believe, then we will sometimes go to extraordinary…

— Simon Sinek

“I am a great customer. I’m not a loyal customer, but that’s what makes me great—my willingness to shop other brands for better buys.”

— Jarod Kintz

'Quality' means what will sell and do a customer some good - at least try to.

— W. Edwards Deming

“If you don't build a personal brand, someone else will brand you with the wrong label.”

— Richie Norton

“To gain your share of the market, you must show how your company is different and how your culture produces a unique experience for…

— Amber Hurdle

“The key to great marketing is remembering that even though you’re all about your brand, your customer is not.”

— Gary Vaynerchuk

“Your brand is what your customers and potential customers think about you; your culture is who you say you are and how you do…

— Amber Hurdle

A brand is the promise of an experience.

— Alexander Isley