Accepting Quote by Andre Calantzopoulos
“I think over time the fiscal environment on cigarettes will become different, and the regulatory environment has to differentiate the products. If that is at the expense of cigarettes, so be it - it's not a problem for me. But we need some logical forum where we don't talk ideology but rather we talk about what can really accelerate the conversion. If you do display bans everywhere in the world on cigarettes but you can display IQOS, that's a differentiating measure for me. Then I'm more than willing to accept these measures because they are really conducive to make people switch.”
About This Quote
Source Speech: Public health forum, 2022
Regulatory strategies should prioritize product differentiation to encourage smokers to switch to less harmful alternatives.
In simple terms: Use policy to guide smokers toward safer choices.
Promote differentiated regulation for harm reduction.
Themes
Mood
Type
When to use this quote
- tobacco control
- product marketing
- legislative debate
Key Concepts
Questions to Reflect On
- How can regulators balance public health and market forces?
- What incentives effectively motivate smokers to switch?
Industry resistance may hinder implementation.