Apollo Quote by Akio Morita
“My solution to the problem of unleashing creativity is always to set up a target. The best example of this was the Apollo project in the United States.”
About This Quote
Source Business lecture, 1975
He suggests setting clear targets to unlock creativity, citing the Apollo project as an example.
In simple terms: Clear goals spark creative breakthroughs.
Define targets to unleash creativity.
Themes
Mood
Type
When to use this quote
- product development
- space exploration
- team motivation
Key Concepts
Questions to Reflect On
- How to balance structure with freedom?
- What alternative methods foster creativity?
Strict targets can limit divergent thinking.