Pushing a company agenda on social media is like throwing water balloons at a porcupine. — Erik Qualman Copy Share Image
We don't have a choice on whether we DO social media, the question is how well we do it. — Erik Qualman Copy Share Image
Social Media isn’t a fad, it’s a fundamental shift in the way we communicate. — Erik Qualman Copy Share Image
The ROI of social media is that your business will still exist in 5 years. — Erik Qualman Copy Share Image
The beauty of social media is that it will point out your company's flaws; the key questions is how quickly you address… — Erik Qualman Copy Share Image
Increasingly, consumers don't search for products and services. Rather, services come to their attention via social media. — Erik Qualman Copy Share Image
Why are we trying to measure social media like a traditional channel anyway? Social media touches every facet of business and is… — Erik Qualman Copy Share Image
Successful companies in social media function more like entertainment companies, publishers, or party planners than as traditional advertisers. — Erik Qualman Copy Share Image
With the growing reliance on social media, we no longer search for news, or the products and services we wish to buy.… — Erik Qualman Copy Share Image
One thing we seem to be missing is that just as we no longer search for the news, the news finds us… — Erik Qualman Copy Share Image
As social media is less about technology and more about relationship building, we are starting to see more women have a heavy… — Erik Qualman Copy Share Image
At a minimum the majority of search dollars will flow to a social media model because people care most about what their… — Erik Qualman Copy Share Image
To effectively leverage the social graph, every company needs to understand that they need to make their information easily transferable. — Erik Qualman Copy Share Image
Pushing a company agenda on social media is like throwing water balloons at a porcupine. — Erik Qualman Copy Share Image
“If pondering whether something is appropriate to post online, ask yourself: Would I tell this to a large group of people in-person? If the… — Erik Qualman Copy Share Image
That's the power behind a tool like Facebook Connect. It is making a Web without walls. Facebook allows you to go to other sites… — Erik Qualman Copy Share Image
At a minimum the majority of search dollars will flow to a social media model because people care most about what their peers think… — Erik Qualman Copy Share Image
Consumers are taking ownership of brands, and their referral power is priceless. — Erik Qualman Copy Share Image
Successful companies in social media function more like entertainment companies, publishers, or party planners than as traditional advertisers. — Erik Qualman Copy Share Image
Assume whatever you do, both offline and online, will be seen by your mother, dad, boss, coach, boyfriend, teacher… the world. — Erik Qualman Copy Share Image
We don't have a choice on whether we DO social media, the question is how well we do it. — Erik Qualman Copy Share Image
“Many people have discovered that having a LinkedIn account for their business contacts and a Facebook account for their personal contacts is a great… — Erik Qualman Copy Share Image
