You can't suddenly say, 'I want a brand new habit tomorrow,' and expect it to be easy and effortless. — Charles Duhigg Copy Share Image
Fannie Mae and Freddie Mac buy mortgages from banks and other lenders, providing those financial institutions with capital to make new loans. — Charles Duhigg Copy Share Image
Entrepreneurs do not try and create new types of smartphone technologies now because they know it's pointless: They're going to get sued… — Charles Duhigg Copy Share Image
The Safe Drinking Water Act was passed in 1974 after tests discovered carcinogens, lead and dangerous bacteria flowing from faucets in New… — Charles Duhigg Copy Share Image
The biggest moment of flexibility in our shopping habits is when we have a child, because all of your old routines go… — Charles Duhigg Copy Share Image
Teenagers ultimately don't mind belonging to a group, because there's always the opportunity to eventually become someone new. The elderly, by definition,… — Charles Duhigg Copy Share Image
Fannie Mae has traditionally only bought and sold mortgages. But when a loan held by the company goes into foreclosure, Fannie Mae… — Charles Duhigg Copy Share Image
The desire to collect information on customers is not new for Target or any other large retailer, of course. For decades, Target… — Charles Duhigg Copy Share Image
I think there's a lot of people who right now are worried that people are going down frivolous paths, like inventing new… — Charles Duhigg Copy Share Image
In the 1970s, New York City defaulted on its debt, and yes, the consequences were painful. Enrollment plummeted at City University campuses,… — Charles Duhigg Copy Share Image
Around New York City, samples collected at dozens of beaches or piers have detected the types of bacteria and other pollutants tied… — Charles Duhigg Copy Share Image
“If you want to stop smoking, ask yourself, do you do it because you love nicotine, or because it provides a burst of stimulation,… — Charles Duhigg Copy Share Image
“What matters are five key norms,” he told the audience. Teams need to believe that their work is important. Teams need to feel their… — Charles Duhigg Copy Share Image
America has always had an apocalyptic strain. Yet it also seems to believe that if, or when, The End comes, it will still come… — Charles Duhigg Copy Share Image
Bromates are regulated by the Safe Drinking Water Act, but officials are required to test for them only when water leaves a treatment plant. — Charles Duhigg Copy Share Image
“Habits, scientists say, emerge because the brain is constantly looking for ways to save effort. Left” — Charles Duhigg Copy Share Image
Between calculated risk and reckless decision-making lies the dividing line between profit and loss. — Charles Duhigg Copy Share Image
Older Americans are perfect telemarketing customers, analysts say, because they are often at home, rely on delivery services, and are lonely for the companionship… — Charles Duhigg Copy Share Image
“All our life, so far as it has definite form, is but a mass of habits - practical, emotional, and intellectual - systematically organized… — Charles Duhigg Copy Share Image
“Someday soon, say predictive analytics experts, it will be possible for companies to know our tastes and predict our habits better than we know… — Charles Duhigg Copy Share Image
“I love Paul O'Neill, but you could not pay me enough to work for him again" one official told me. "the man has never… — Charles Duhigg Copy Share Image
“THE FRAMEWORK: • Identify the routine • Experiment with rewards • Isolate the cue • Have a plan” — Charles Duhigg Copy Share Image