The idea of taking a brand that already exists and making a really poor-looking version of it, with acrylic or puffy paint,… — Hunx Copy Share Image
“You have a class of young men and women, and they want to give their lives to something. Advertising has these people… — Chuck Palahniuk Copy Share Image
I feel like my brand goes as I play football. If I turn into the greatest football player that I can be,… — Travis Kelce Copy Share Image
As a director, my job is, and always has been, divided into a number of things: dealing with the crew, the money… — Mike Nichols Copy Share Image
It's quite extraordinary that a recourse (branding/identity) which is generally regarded as so significant, and is now so ubiquitous, is so little… — Wally Olins Copy Share Image
Why, I ask, isn't it possible that advertising as a whole is a fantastic fraud, presenting an image of America taken seriously… — David Riesman Copy Share Image
What is the problem with the advertising industry is they're still, for me, what I call in Africa is the colonial mind… — Berhan Ahmed Copy Share Image
My theory on genre is that while there are people out there who believe that genre tells people what to read, actually… — Neil Gaiman Copy Share Image
We always talk about how you have to build a brand from the inside out, not the outside in. Brands are not… — Dan Levitan Copy Share Image
In any competitive environment, whether you're in sales or marketing or whatever it is, you have to know your competition, understand who… — Edwin Moses Copy Share Image
When executing advertising, it's best to think of yourself as an uninvited guest in the living room of a prospect who has… — John O'Toole Copy Share Image
The marketing of players has created untold wealth for many sports stars. You can't blame them or the company that covets the… — Jerry West Copy Share Image
The most successful marketer becomes part of the lives of their followers. They follow back. They wish happy birthday. They handle problems… — Marsha Collier Copy Share Image
It's this simple: You are a brand. You are in charge of your brand. There is no single path to success. And… — Tom Peters Copy Share Image
Marketing has supplanted story as the primary force behind the worthiness of making a film, and that's a very sad thing. It's… — Alexander Payne Copy Share Image
If you're attacking your market from multiple positions and your competition isn't, you have all the advantage and it will show up… — Jay Abraham Copy Share Image
The question remains: which brands will commit to creating a private sector pillar of social change, and which will become casualties of… — Simon Mainwaring Copy Share Image
Content marketing is more than a buzzword. It is the hottest trend in marketing because it is the biggest gap between what… — Michael Brenner Copy Share Image
So, if you look at what's common among some of the companies I have, including the Four Seasons, NewsCorp, George V, the… — Al-Waleed bin Talal Copy Share Image
“Get social media to market your business at thegoodmarket. Our experts with years of experience offer these services to small services for… — thegoodmarketer Copy Share Image
“With the exception of hard discounters, retailers have to cultivate a mainstream brand proposition for their chains; they have to be attractive… — Greg Thain Copy Share Image
“Many manufacturers use international advertising to spread the cost of advertising development and production; negotiations with media suppliers are also helped by… — Greg Thain Copy Share Image
“What has my readers scratching their heads, though, is why advertisers, whose cumulative actions have painted ad agencies into a corner, marginalizing… — Michael Farmer Copy Share Image
I've always loved and enjoyed the theatre, but I have to say that none of our sponsorships have been done because I'm… — Lloyd Dorfman Copy Share Image
The music industry is a strange combination of having real and intangible assets: pop bands are brand names in themselves, and at… — Richard Branson Copy Share Image
We now see numerous examples of brands working together to address issues such as environmental degradations, climate control, pollution, poverty and disease. — Simon Mainwaring Copy Share Image
“Ain’t nobody gonna separate from their cold hard cash unless they have an unresolved problem, so if you want to make money,… — Amber Hurdle Copy Share Image
Advertising beauty products is easy. All you have to do is revile your customers by creating a disease called getting older, and… — Anita Roddick Copy Share Image
The degree to which campaigns have become dominated by marketing is breaking the spirit of democracy, and we're all just so sick… — David Weinberger Copy Share Image
“In addition, the producer leads the team and keeps them motivated when the project becomes stressful. The producer also acts as a… — Heather Maxwell Chandler Copy Share Image
At the end of the day, it's not the labels buying the music: it's the people out there, and you have to… — Alice Merton Copy Share Image
A brand strategy can enable, sometimes crucially, the potential of an innovation to be realised. There are times when you literally need… — David A. Aaker Copy Share Image
“I love your farm, you know I do, but this is your passion. I’m figuring out what mine is. I’m good at… — Maria Jane Copy Share Image
To succeed in business, you must build a brand and never destroy it. One competitive advantage I had when I ventured into… — Aliko Dangote Copy Share Image
I had to write 1500 words on advertising and marketing at the weekend for my business management course, and you can't think… — Owen Farrell Copy Share Image
Well it's interesting because we use the word brand in a very derogatory way a lot of the time. I do it… — Grayson Perry Copy Share Image
If you look at the heritage of the best advertising, you can make stuff that is great for both readers and advertisers.… — Jonah Peretti Copy Share Image
People will come to your site because you have good compelling content. You need to hit it from all angles: blog posts,… — Chris Bennett Copy Share Image
Social media isn't the end-all-be-all, but it offers marketers unparalleled opportunity to participate in relevant ways. It also provides a launchpad for… — Matthew Dickman Copy Share Image
We have spent the better part of the last fifty years being inundated by advertising, being told that we will be happier… — Jayni Chase Copy Share Image
