“The architecture of the exhibit reflects the product's brand values, with its form, the tactile qualities of the materials, and the sound… — Philip Hughes Copy Share Image
Submitting myself for awards feels like a weird kind of horn-blowing that's not comfortable for me. I'm really happy when someone likes… — Jane Elliot Copy Share Image
People don't know what they want until you show it to them. That's why I never rely on marketing research. Our task… — Steve Jobs Copy Share Image
“16 marketing vehicles are: 1. Social media marketing 2. Blog marketing 3. Article marketing 4. Lecture marketing 5. Webinar marketing 6. Video… — Jay Niblick Copy Share Image
A frustration I have is that a lot of people increasingly seem to equate an advertising business model with somehow being out… — Mark Zuckerberg Copy Share Image
Advertising design, in persuading people to buy things they don't need, with money they don't have, in order to impress others who… — Victor Papanek Copy Share Image
Michael Jordan and Tiger Woods are really part of a very big advertising program, and the fact that they make so much… — Phil Knight Copy Share Image
At the end of the day, how many ads did it take to convince you to use Facebook or Twitter? It wasn't… — Alexis Ohanian Copy Share Image
“The essence of marketing is narrowing the focus. You become stronger when you reduce the scope of your operations. You can’t stand… — Al Ries, Jack Trout Copy Share Image
“Brand a man as a thief and no one will ever hire him for honest labour – he will be a hardened… — Frances Hardinge Copy Share Image
Apple is not sold with advertising despite the long series of clever advertisements produced for the company over the years. It is… — Steve Hayden Copy Share Image
What's wrong with our children? Adults telling children to be honest while lying and cheating. Adults telling children to not be violent… — Marian Wright Edelman Copy Share Image
“Financial capital - the wherewithal for mass marketing - has steadily replaced social capital - that is, grassroots citizen networks - as… — Robert D. Putnam Copy Share Image
Increasingly, corporations will look to advertising agencies for direction. Without an understanding of brand creation, messaging, and strategy, today's designers are destined… — Hartmut Esslinger Copy Share Image
“Manufacturers’ allocation of funds between consumer investment and retailer investment continues to swing inexorably towards the retailers, who attract in excess of… — Greg Thain Copy Share Image
The real success story of branding in recent decades has been the way in which companies have used their brands to turn… — Simon Anholt Copy Share Image
“The tools of the Internet and social media have made it possible to track, test, iterate, and improve marketing to the point… — Ryan Holiday Copy Share Image
What I found, over four years of research and reporting, was a conscious effort — taking place in labs and marketing meetings… — Michael Moss Copy Share Image
A brand is something that has a clear-cut identity among consumers, which a company creates by sending out a clear, consistent message… — Phil Knight Copy Share Image
Remove advertising, disable a person or firm from proclaiming its wares and their merits, and the whole of society and of the… — David Ogilvy Copy Share Image
We Experiment Endlessly, With New Products, New Methods, New Companies And New Marketing. A Successful Business The Emphasis Is On Experiment And… — Richard Branson Copy Share Image
“Build a name. Personal branding is all about name building. I don’t just mean alphabetical name, but a name that can be… — Israelmore Ayivor Copy Share Image
The fact is that Hollywood, from as early as the sixties to the present time, has ghettoized cinema into the big industry,… — Brian Cox Copy Share Image
“Much of the ability to create and maintain valuable brands, as a consequence, has migrated away from the product and to the… — Clayton M. Christensen Copy Share Image
I just like to write stuff that makes people laugh, stuff that works, a fun movie that everyone can enjoy. I'm not… — Scot Armstrong Copy Share Image
NBC Universal has created a role called 'talent branding specialist' - a marketer whose job is essentially to put the company on… — Daniel Lyons Copy Share Image
The marketing of my movies is something I have no control over! I usually am shown things to give input beforehand. Some… — Scott Derrickson Copy Share Image
The way customers relate to brands and how profit is generated has changed so dramatically almost every professional is being challenged to… — Simon Mainwaring Copy Share Image
As a function of the easy access to information provided by the Internet, and the ease with which it can be shared… — Simon Mainwaring Copy Share Image
