Steve Ballmer talks about how PCs keep changing shape and asks what a PC really is. He says a clear strategy and rock‑solid execution are essential for success. He also believes that design should be easy for everyone to use.
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Steve Ballmer is an entrepreneur, best known for The Jericho principle.
Quick Facts About Steve Ballmer
Born
March 24, 1956
Profession
Entrepreneur
Notable works
The Jericho principle
About Steve Ballmer
He owns the Los Angeles Clippers basketball team and co‑founded the Ballmer Group, a company that makes philanthropic investments.
![“[Apple and RIM] are probably restricted, in some sense, to a certain maximum. ... If you want to reach more people than that, you sort-of have to separate the hardware and the software issue.” quote by Steve Ballmer](https://sms4smile.com/quotes/i/a34/steve-ballmer-3273_apple_apple-and-rim-are-probably-restricted-in_174230.png)
![“The company [Microsoft] really has to chart a direction in mobile devices. Because if you're going to be mobile-first, cloud-first you really do need to have a sense of what you're doing in mobile devices. I had put the company on a path. The board as I was leaving took the company on a path by…” quote by Steve Ballmer](https://sms4smile.com/quotes/i/6c7/steve-ballmer-3273_boards_the-company-microsoft-really-has-to-char_2087634.png)
![“We'll get a chance to go through this [Apple versus Microsoft debate] again in phones and music players. There's no chance that the iPhone is going to get any significant market share. No chance. It's a $500 subsidized item. They may make a lot of money. But if you actually take a look at the 1.3…” quote by Steve Ballmer](https://sms4smile.com/quotes/i/d92/steve-ballmer-3273_apple_we-ll-get-a-chance-to-go-through-this-ap_1693500.png)
