As our players have become more experienced playing 'World of Warcraft' over many years, they have become much better and much faster at consuming content. — Michael Morhaime Copy Share Image
We've always had a cultural commitment to reach as many players as we could. — Michael Morhaime Copy Share Image
Well, the team that created 'Starcraft 2' is probably the most experienced real-time strategy team in the industry - there are members of that… — Michael Morhaime Copy Share Image
'StarCraft II' is a really great game. It appeals to players on multiple different levels. — Michael Morhaime Copy Share Image
A lot of games that preceded 'Warcraft' made the assumption that this type of game wouldn't appeal outside the hard-core audience, so that's what… — Michael Morhaime Copy Share Image
Our original mission and values consisted of four simple words that formed our foundation: 'We make great games.' We crafted that statement before we… — Michael Morhaime Copy Share Image
The great thing about 'World Of Warcraft' is that you can sit down in your lunch hour and do a couple of quests and… — Michael Morhaime Copy Share Image
As you start to see more respected advertisers coming in and looking at esports, you're going to find that there's a lot of interest. — Michael Morhaime Copy Share Image
'Diablo 3' was never really designed to be an eSport, and not every game necessarily needs to be an eSport. — Michael Morhaime Copy Share Image
I don't think consoles are necessarily our best opportunity for 'World of Warcraft.' — Michael Morhaime Copy Share Image
If we can help to make the interactions between folks online safer and more friendly, that would make it all more fun and more… — Michael Morhaime Copy Share Image
The development of gaming in Asia usually serves as the marker for how their company predicts the development of gaming will go globally. — Michael Morhaime Copy Share Image
A lot of the successful Blizzard games that you know actually grew out of failed projects. That was the case with 'World of Warcraft.'… — Michael Morhaime Copy Share Image
