Most people are searching for a path to success that is both easy and certain. Most paths are neither. — Seth Godin Copy Share Image
Measurement is fabulous. Unless you're busy measuring what's easy to measure as opposed to what's important — Seth Godin Copy Share Image
Nothing about becoming indispensable is easy. If it's easy, it's already been done and it's no longer valuable. — Seth Godin Copy Share Image
If you don't require the journey to be easy or comfortable or safe, you can change the world — Seth Godin Copy Share Image
It's easy to be afraid of taking a plunge, because, after all, plunging is dangerous. And the fear is a safe way… — Seth Godin Copy Share Image
How dare you settle for less when the world has made it so easy for you to be remarkable? — Seth Godin Copy Share Image
I don't like offending people, and it's easy to offend people when you don't know as much as they do. This group… — Seth Godin Copy Share Image
Letting your customers set your standards is a dangerous game, because the race to the bottom is pretty easy to win. Setting… — Seth Godin Copy Share Image
Repeating easy tasks again and again gets you not very far. Attacking only steep cliffs where no progress is made isn’t particularly… — Seth Godin Copy Share Image
When you set down the path to create art, whatever sort of art it is, understand that the path is neither short… — Seth Godin Copy Share Image
It's pretty easy to decide to roll with the punches, to look at the enormity of natural disaster and choose to hunker… — Seth Godin Copy Share Image
In our desire to please everyone, it's very easy to end up being invisible or mediocre. — Seth Godin Copy Share Image
If it were any other way, it would be easy. And if it were any other way, everyone would do it and… — Seth Godin Copy Share Image
My new favorite word is 'awkward.'...Th e reason we need to be in search of awkward is that awkward is the barrier… — Seth Godin Copy Share Image
Some people read business books looking for confirmation. I read them in search of disquiet. Confirmation is cheap, easy and ineffective. Restlessness… — Seth Godin Copy Share Image
Most people with a big idea, great talent and/or something to say don't get lucky at first. Or second. Or even third.… — Seth Godin Copy Share Image
“You weren't born to be a cog in the giant industrial machine. You were trained to become a cog. There's an alternative available to… — Seth Godin Copy Share Image
Forgive yourself for not being the richest, the thinnest, the tallest, the one with the best hair. Forgive yourself for not being the most… — Seth Godin Copy Share Image
Developing expertise or assets that are not easily copied is essential; otherwise you're just a middleman. — Seth Godin Copy Share Image
The next thing you do today will be the most important thing on your agenda, because, after all, you're doing it next. Well, perhaps… — Seth Godin Copy Share Image
I look at Starbucks, Howard Schultz has made many brilliant decisions, and one of the things that they did was they invented the third… — Seth Godin Copy Share Image
Be relentlessly generous, without focusing on when it will come back to you. — Seth Godin Copy Share Image
The public square is more public than ever, but minds are rarely changed in 140 character bursts and by selfies. — Seth Godin Copy Share Image
Making an average pitch to average people, or having an average gala for average people isn't going to scale anymore. You've got to find… — Seth Godin Copy Share Image
Our job is to make change. Our job is to connect to people, to interact with them in a way that leaves them better… — Seth Godin Copy Share Image
“Life is actually far better than it is in the movies. And it takes longer.” — Seth Godin Copy Share Image