Discipline in typography is a prime virtue. Individuality must be secured by means that are rational. Distinction needs to be won by simplicity and restraint. It is equally true that these qualities need to be infused wiht a certain spirit… — Stanley Morison Copy Share Image
Type design moves at the pace of the most conservative reader. The good type-designer therefore realizes that, for a new font to be successful, it has to be so good that only very few recognize its novelty. — Stanley Morison Copy Share Image
Discipline in typography is a prime virtue. Individuality must be secured by means that are rational. Distinction needs to be won by simplicity and… — Stanley Morison Copy Share Image
Type design moves at the pace of the most conservative reader. The good type-designer therefore realizes that, for a new font to be successful,… — Stanley Morison Copy Share Image
Lettering is a precise art and strictly subject to tradition. The 'New Art ' notion that you can make letters whatever shapes you like,is… — Stanley Morison Copy Share Image
