We read advertisements... to discover and enlarge our desires. We are always ready - even eager - to discover, from the announcement of a new product, what we have all along wanted without really knowing it. — Daniel J. Boorstin Copy Share Image
We read advertisements ... to discover and enlarge our desires. — Daniel J. Boorstin Copy Share Image
The improved American highway system isolated the American-in-transit. On his speedway he had no contact with the towns which he by-passed. If he stopped… — Daniel J. Boorstin Copy Share Image
Modern tourist guides have helped raised tourist expectations. And they have provided the natives- from Kaiser Wilhelm down to the villagers of Chichacestenango -… — Daniel J. Boorstin Copy Share Image
Each living art object, taken out of its native habitat so we can conveniently gaze at it, is like an animal in a zoo.… — Daniel J. Boorstin Copy Share Image
Probably no one of us has the True Religion. But all of us together - if we are allowed to be free - are… — Daniel J. Boorstin Copy Share Image
An image is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of… — Daniel J. Boorstin Copy Share Image
[The Library of Congress] is a multimedia encyclopedia. These are the tentacles of a nation. — Daniel J. Boorstin Copy Share Image
It is only a short step from exaggerating what we can find in the world to exaggerating our power to remake the world. — Daniel J. Boorstin Copy Share Image
Not so many years ago there was no simpler or more intelligible notion than that of going on a journey. Travel -movement through space… — Daniel J. Boorstin Copy Share Image
The computer can help us find what we know is there. But the book remains our symbol and our resource for the unimagined question… — Daniel J. Boorstin Copy Share Image
In fast-moving, progress-conscious America, the consumer expects to be dizzied by progress. If he could completely understand advertising jargon he would be badly disappointed.… — Daniel J. Boorstin Copy Share Image
Being known primarily for their well-knownness, celebrities intensify their celebrity images simply by becoming widely known for relations among themselves. By a kind of… — Daniel J. Boorstin Copy Share Image
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