Skip to content

The art of advertisement, after the American manner, has…

“The art of advertisement, after the American manner, has introduced into all our life such a lavish use of superlatives, that no standard of value whatever is intact.” quote by Wyndham Lewis
Download Open image
“The art of advertisement, after the American manner, has introduced into all our life such a lavish use of superlatives, that no standard of value whatever is intact.”

Wyndham Lewis

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Excessive superlatives in ads erode genuine value judgments.

In simple terms: Ads overuse superlatives.

Key Takeaway

Critically assess advertising claims.

Themes

advertising language value perception

Mood

critical analytical

Type

commentary philosophical

When to use this quote

  • media consumption
  • shopping
  • brand evaluation
  • media literacy
  • policy making

Key Concepts

hyperbole consumer culture marketing ethics

Questions to Reflect On

  • Do superlatives ever help you decide?
  • How can you spot inflated language?
A Different Perspective

Some audiences still find value in exaggerated claims.

★ ★ ★ ★ ★ No ratings yet

More by Wyndham Lewis

Explore all 87 Wyndham Lewis quotes

More Advertising quotes

Browse all 1,942 Advertising quotes