The art of advertisement, after the American manner, has…
“The art of advertisement, after the American manner, has introduced into all our life such a lavish use of superlatives, that no standard of value whatever is intact.”
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
Excessive superlatives in ads erode genuine value judgments.
In simple terms: Ads overuse superlatives.
Critically assess advertising claims.
Themes
Mood
Type
When to use this quote
- media consumption
- shopping
- brand evaluation
- media literacy
- policy making
Key Concepts
Questions to Reflect On
- Do superlatives ever help you decide?
- How can you spot inflated language?
Some audiences still find value in exaggerated claims.