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Social lets consumers talk about the products. You may pay…

“Social lets consumers talk about the products. You may pay your way onto the Facebook feed, but after that, it's conversations by the users. That's not sufficient because it leaves out what is possible for employees to talk, for R&D to talk, or the CEO to talk.” quote by Richard Edelman
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“Social lets consumers talk about the products. You may pay your way onto the Facebook feed, but after that, it's conversations by the users. That's not sufficient because it leaves out what is possible for employees to talk, for R&D to talk, or the CEO to talk.”

Richard Edelman

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

User‑generated conversations shape brand perception, but internal dialogue is equally vital for holistic communication.

In simple terms: Both external and internal talks matter.

Key Takeaway

Integrate employee voices.

Themes

marketing communication branding

Mood

analytical strategic

Type

advice inspirational

When to use this quote

  • advertising campaigns
  • corporate meetings

Key Concepts

social media internal newsletters R&D updates

Questions to Reflect On

  • How can companies amplify employee voices?
  • What platforms foster authentic internal communication?
A Different Perspective

Ignoring internal dialogue can create blind spots.

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