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I think the church has done a pretty good job at reaching…

“I think the church has done a pretty good job at reaching the "down and outers" but not a good job at reaching the "up and outers." I feel like one of my mandates is to reach corporate America with a message that relates to them. As an avid reader, I realized that the church at large was not…” quote by Keith Craft
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““I think the church has done a pretty good job at reaching the "down and outers" but not a good job at reaching the "up and outers." I feel like one of my mandates is to reach corporate America with a message that relates to them. As an avid reader, I realized that the church at large was not speaking the language of corporate America or strategically to the needs of a corporate man/woman.””

Keith Craft

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

The church effectively reaches marginalized groups but struggles to connect with corporate America’s culture and needs.

In simple terms: Church misses corporate audience;

Key Takeaway

Adapt message to corporate context.

Themes

religion culture outreach

Mood

strategic observational

Type

Corporate america:1 Culture:1 Evangelism:0 Good job:0 Message:1 Outreach:0 Pretty good:0 Religion:1 Think Church:0 America Message:1 Message Relates:1

When to use this quote

  • church strategy
  • corporate engagement
  • messaging

Key Concepts

communication marketing social influence

Questions to Reflect On

  • thoughtful
  • critical
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